i hit a bird…By Caleb Spilchen On February 7, 2012 Under Uncategorized
Yesterday I was driving down the road… and
all of a sudden I hit a bird that had been
sitting idle on the side of the road.
Yup, the silly thing decided it would like
to take flight as I drove along.
…It just came right at my front windshield.
Luckily, it bounced off and no damage was
done… other then the slight shock to me.
However, it really made me think about how
tiny things can be huge distractions… huge
obstacles for our business.
That bird was a huge distraction, for me the
rest of the drive, “was it ok?” “was my car
ok?”.. All that stuff was running through my
And yet, it was only a small thing. The bird
was of course fine, and the car was of course
Small things are REALLY big distractions for
us, and if you can’t ignore “small issues” your
not going to be able to grow your business, because
you’re focused ON the small stuff.
A great example of this is people who write
e-books, and like to get all fancy. You know
the headers, graphics, all inside the book?
Well, think about this… While you were making
that epic looking book, you could have made a
sales letter so that someone would ACTUALLY
see that book.
There was really no need for those graphics, was
there? Other then you sweating the small stuff because
you thought HEY ITS GOTTA BE THERE.
Point Blank: You gotta focus on the BIG stuff, and
let the small stuff fall into place.
One of my mentors really sparked this into me, he
said “get your products done in a few hours, one
sitting always”. Why did he make that point? He wanted
me to put out QUALITY stuff instead of wasting my time
sweating all the small things in products.
…Just get it done.
I’ll leave you with this, I’m doing a training program
tomorrow with my friend Mike Carraway about how to
sell stuff online. I’d really appreciate if you would
join us. Feel free to get the details at the link